Why the Name "Nojoto" ?
Yes, we know that it is a little peculiar (we ourselves prefer to think it is eccentric). Well, we have been told that by everybody we know and every single one of them followed it up with the question of what it means.
We are a 100% percent sure that’s the first thought that popped into your head as well.
And this is where we answer the world. This is the moment when we make our stand and clear our name – once and for all!
Okay, your FAQs first:
- Is it an abbreviation?
- Does it mean something in an exotic, foreign language?
- Is it a company of aliens who have decided to name it after their planet?
The answer to all the questions is an emphatic ‘NO’.
The answer to the final question is an even more emphatic ‘NO’.
Now, we imagine the origin of Nojoto was no different than the way a few of our older siblings came into existence.
Once we had the idea in place and decided to dedicate our lives to it’s execution, we scoured the net for coming up with a perfect name.
We went through a million theories (seriously, we counted) when we decided that it would be easier to make a theory ourselves.
That led to the origin of the soon-to-be-very-popular “Two-O” theory.
The “Two-O” theory states that when a name consists of 2 O’s, it becomes a magic name that has it all: easy to pronounce, distinctive aura, and a recall factor!Examples: gOOgle, yahOO, facebOOk :)
Consider this: When we look closely at the pronunciation of the vowels, A, E, O, U, and I, the muscles of the face are the most relaxed with O. We are sure that this is the main reason for the popularity of such names! (It will be proved soon enough!)
Since we cracked the reason behind the great names, we were a little pleased with our brains. So our brains suggested that we take this step forward. If 2 O’s make such a difference, imagine what 3 will do. And our brains have confirmed that the other brains (yours, of course) will simply love the name!
Then we seriously considered and consulted the beer Gods on the next problem. Do we place the 3 O’s consecutively or no?
The Gods were heavily in favor of alternate placement.
And there you have it gentlemen, and ladies.
In a moment, it was a collective realization (much like Newton must have felt with the apple) that we had a winner in our hands.
To name after a meaning is customary.
We know, but since this experience is anything but customary, we have raised the bar.
We have given the meaning to a name to what we stand for – a heady cocktail of Creativity, Passion and a little something we like to call – The mind blow!
Say hello to Nojoto!
#WhatsInTheName #Nojoto #HelloNojoto